Vizio, 'Forge'

Who had the bigger cameo in this ad — Beyoncé, Tay Zonday or the Dramatic Prairie Dog? All are used equally effectively to make the case that the company brings all kinds of media into your living room (using giant robot arms). An attention-getting ad that also makes the case — which might discomfit networks like CBS — that TV is about more than TV networks now.

Grade: B

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