Mmm ... pigs in a blanket one of my favorites! How do you tackle a serious subject without alienating or scaring off your readers? Humor is often the best portal to discuss something serious or, in this case, a perhaps overhyped epidemic. The photo by Horacio Salinas uses a pig that is obviously taking a sick day to sell a cover story on swine flu. (TIME couldn't do this cover because we use this flu's scientific name, H1N1 virus try making a visual pun on that!) This cover is a triumph of styling and careful planning the black background pops the type and logo, and the baby-blue blanket plays perfectly against the pink piggy skin. Apparently that is a live pig how on earth did they get it to pose like that? I gotta tell you, it doesn't look kosher to me.