Product placement can be profitable. Who knew? Now behold the swashbuckling historical adventure with Bud Light emblazoned everywhere. There's the Bud Light stained-glass window and the Bud Light pinball game, the overhead lights, the tapestries, even the out-of-control semitrailer. And then the final flourish: the courageous swordsman saves the damsel by chucking a bottle of brew. Between this and the Pepsi Max ad, in which a thrown aluminum can knocks a woman unconscious, we're sensing the theme of the year.