Many of us were born too late to discover the joy of the so-flawed-they're-perfect film cameras of the Eastern Bloc Holgas, Dianas, et. al. Hipstamatic ported the fun for iPhone cameras. Chose a combination of "film" "lens" and "flash" really, they're just effects applied to your images and snap away for instant Hipster cred. It's not a cell-phone photo it's art. Or at least that's what you hope your friends think when you're uploading it to Facebook.