OCCUPATION: Chief Merchandising Officer, Wal-Mart
NUMBER OF TIME COVERS: 0
PREVIOUS APPEARANCES ON THE TIME 100: 0
PRO: Decides what the largest, most powerful retailer in history will stock on its shelves, and how much those products will cost. Such decisions, when made at Wal-Mart, can help make or break entire industries.
CON: Who knows where the ongoing anti-Wal-Mart backlash will lead.
Next KHALED HOSSEINI