OCCUPATION: Actor, musician, producer, brand
NUMBER OF TIME COVERS: 0
PREVIOUS APPEARANCES ON THE TIME 100: 1
PRO: He may be the last movie star whose presence on a marquee all but guarantees box-office success. And the surprisingly nuanced, Castaway-esque performance he delivered in the postapocalyptic blockbuster I Am Legend had people briefly talking Oscar...
CON: ...until they saw last five minutes of I Am Legend, which (through no fault of Smith's) really blow. (The alternate ending on the DVD is much better.) And thanks to his close friendship with Tom Cruise, Smith spends more time denying he's a Scientologist than Barack Obama does denying he's a Muslim.
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