Internet Discovers Super Bowl Ads
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These days every season marks some new milestone in the
mainstreaming of the Internet. In December it was a Net
Christmas; yesterday it was a cyber Super Bowl. We refer,
of course, not to the actual event so much as the way it is
celebrated -- at the end of the year by shopping; at the end
of January by watching TV ads. Pity the poor Internet
doubters during yesterday's .com-heavy sports broadcast.