Linoleum Rugs

PRODUCT Portable mats and other hot uses of the tacky old flooring

HOW IT STARTED The '50s-design rage spurred inventive young artists in California to kitsch up

JUDGMENT CALL Wacky, but way sharp. What's next, AstroTurf?

With Eames chairs and bark-cloth drapes coming back into vogue, it was only a matter of time before linoleum floors joined the retro-design boom. MTV's offices in Santa Monica, Calif., are covered with the stuff, while Jack Nicholson, Ted Danson and Phil Collins have all had intricate hand-cut floors inlaid at their homes by Hollywood designer Laurie Crogan. The tacky old sheeting product has also...

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