CALLING JOE CAMEL How can the tobacco industry undo the damage done to impressionable children by cartoon camels that smoke cigarettes? With antismoking cartoon characters. A study of kindergartners through 12th-graders reports that children are more likely to believe cigarette health warnings when they are accompanied by a cartoon critter. Which critters? The study tested walruses, penguins and bears.
VIRTUAL BABY SITTERS A new report suggests that as family playtime continues to shrink, parents who once used their televisions as baby sitters are now doing the same with their home computers. More than half the British parents polled in the...
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