William O'Shea

OCCUPATION Co-founder and CEO of RedFilter, an Internet start-up

GOAL To make browsing the Web more like browsing TV with a remote

QUOTE "Anyone who tells you they're not doing it for the money, anyone who hints the payoff isn't important--they're lying."

The NASDAQ crash may have left New York City's Silicon Alley a boulevard of broken dreams, but William O'Shea, 24, is one dotcom entrepreneur who hasn't been discouraged. O'Shea and two friends came up with the idea for their new company, RedFilter, last year in his Brooklyn apartment. O'Shea calls it "a remote control for the Internet": go to...

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