Giorgio Armani's new scent is called Mania. Later this year Ralph Lauren will launch a perfume called Ralph. And Givenchy has three scents due in the fall: Fast Forward, Rewind and Play. After years of offering exotic and sensuously named perfumes and colognes, fragrancemakers have started giving scents names that evoke more prosaic moments.
WOMEN
Crust of Bread (Demeter) Curve (Liz Claiborne) Rush (Gucci) Energizing Fragrance (Shiseido) Sonoma Valley (Crabtree & Evelyn) Holy Water (Demeter) Perceive (Avon) Clean Wet Laundry (smell THIS) Humidor (Demeter) Ultraviolet (Paco Rabanne) Vice Versa (Yves Saint Laurent) Canned Peaches (smell THIS)
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Alcatraz (Parfums Deja...
