As a kid, I wanted nothing more than to tumble down a rabbit hole or burrow through the back of a wardrobe and enter a strange and secret new world. As a big kid back in the early 1990s, I found that world in the Internet, which was maddeningly difficult to get into and inhabited only by wild and woolly creatures. But since e-commerce marched in, cyberspace has looked less like a private Narnia or Wonderland and more like a tourist-infested Disneyland. These days, I've found a a much better way to unlock secret digital worlds: Go on an Easter-egg hunt.
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