Want to launch a successful magazine via the Internet? Easy. Choose your topic, pick a dotcom domain name, get Web hosting and start scribbling. Cost: less than $400 a year. Want to launch a successful magazine printed on dead trees about the Internet? Not so easy. Consider not only the minimum $15 million you'll sink into paper, printing, distribution and advertising before you see a single issue; consider the intense competition for your target market's eyeballs: Wired, Red Herring, Business 2.0, Internet Week, Yahoo Internet Life (plus TIME's sister publications, TIME Digital and FORTUNE's eCompany Now, set to appear in April...
On the Dotcom Beat
In The Race To Cover The Online Business Boom, The Industry Standard Has Become A Must-Read
Subscriber content preview.
or
Log-In
To continue reading:
or
Log-In