Campaign 2000: My Jog with George


George W. Bush's new campaign strategy is pretty easy to figure out: be mean to John McCain and nice to the media. It's also a big U-turn. Until he was pummeled like a rag doll in the New Hampshire primary, Bush had it all backward. He went easy on his rival--refusing to attack his "friend John"--and kept a wary distance from the traveling press corps. Not anymore. As he unveiled his new-look campaign in South Carolina last week, including Oprah-style sessions with citizens and banners heralding him as A REFORMER WITH RESULTS, Bush tore into McCain like a pit bull let...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!