Carly Fiorina

Inventing a New Hewlett-Packard

For businesspeople and investors, she's a household name. That might be because Carly Fiorina turns the wheel at one of the icons of the technology era, Hewlett-Packard. It might be because she's a compelling speaker and an imaginative marketer. It might be because she is one of only eight women leading a FORTUNE 500 company. But as the person who engineered the $19 billion merger with Compaq--and fought off a shareholder challenge--she was guaranteed star status.

When Fiorina took over HP, it had known decades of success, and still credited its legendary "HP Way" culture for much of it. But its...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!