People to Watch in International Business

FERNANDO AGUIRRE Banana Booster After college, Aguirre, 46, passed up a tryout for the Cincinnati Reds to join the city's top business team, Procter & Gamble. Good choice. The Mexico native orchestrated one turnaround after another, like transforming P&G Brazil from a money loser into P&G's second most profitable Latin American subsidiary. In January, Aguirre became CEO of Chiquita Brands International, which left bankruptcy two years ago but is still struggling. Aguirre's plan: focus on marketing and value-added products, like the company's new fresh-cut-fruit business.

ROBERT SOCIA Car Dealer After 17 years, General Motors is returning to South Africa in...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!