Going Private

Worried about who knows what you see and spend online? Here's how to disguise yourself

My editor said I could write about online privacy only if I promised not to rant again about how I think the whole issue is a big, stinking red herring. So I promise: I will not mention that the flap with Intel last week--whose upcoming Pentium III chips came under fire because they would automatically identify their owners to websites that asked--hardly raised my blood pressure. I like the idea that advertisers could use my chip to figure out who I am so that they could hit me with targeted ads; advertising is unavoidable, and the smarter the ad, the better....

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