Words To Profit By

Business coverage is now expansive and honest. It wasn't always so

In April 1956, I got lucky and landed a job as a business writer at TIME. "Son," my interviewer had asked, "do you know anything about business?" Stretching reality like bubble gum, I replied, "Sure, sure, I like business very much." In fact, I didn't know a stock from a bond. But I got the job anyway.

The point of this anecdote is that today, no business-news amateur, as I was, could ever nail such a job at a first-rate publication. Once a backwater, business reporting, writing and editing have become smart, sophisticated and the high-walled province of the expert, although...

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