FORTUNE columnist Stanley Bing, the pen name of the author of Lloyd: What Happened (Crown; 416 pages; $25.95), has a day job as a manager for a big media company. So unlike most business journalists, he has experience with the kinds of ugly transactions the rest of us merely chronicle.
This is the world that our protagonist, Lloyd, inhabits. "You don't do this deal because it makes sense," says Lloyd's boss, Doug; "you do it because it can be done." This being "A Novel of Business," each chapter follows a month in Lloyd's calendar, with an executive summary for bottom-line-only readers...
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