Techwatch: Apr. 13, 1998

NEW HEARING AID COULD BE MUSIC TO YOUR EARS

Nearly 30 million Americans suffer from hearing loss, yet only a quarter of them bother to wear hearing aids. Last week Starkey Labs introduced a new device that could encourage more people to seek help. Unlike typical aids that simply magnify all sounds, the tiny Cetera model uses new digital technology to mimic our natural ability to block out background noise and zero in on specific sounds, like a whisper or a voice across the room. If it wins FDA approval, the Cetera could be available for about $3,000 by summer's end.

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