75 Years: Luce's Values--Then And Now

We still believe the world is round and embrace an interest in the new

When Henry Luce and Briton Hadden founded TIME 75 years ago, they felt that folks were being bombarded with information but were nevertheless woefully underinformed. They set out to create a magazine that would sift through the clutter, synthesize what was important and preach their cheeky prejudices.

We're now faced with a world that is far more saturated with information than they could have imagined: scores of TV networks, hundreds of magazines, thousands of electronic sources--all brimming with headlines and hype, news and sleaze, smart analysis and kooky opining.

What is the role of a general-interest newsmagazine in such an environment?...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!