BOOKS: SURVIVING IN DIGITAL TIMES

IF ANDY GROVE'S DANDY HOW-TO DOESN'T HELP, MAYBE A RABBIT'S FOOT WILL

A surprising smell emanates from Only the Paranoid Survive (Currency Doubleday; 202 pages; $27.50), a literate new business-technology book from Intel CEO Andy Grove. The first wave comes as he describes how the microprocessor giant narrowly avoided tanking after shipping defective Pentium chips and then ignoring customer pleas for help in 1994. Another whiff drifts by as Grove recounts Intel's stumbling exit from the memory business just in time to avoid becoming lunchtime sushi for chip-dumping Japanese megaliths. And the scent grows stronger as he chronicles his decision not to orient his company to the Internet. The aroma will be sweetly...

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