POLITICAL JUNKIES, REJOICE

TWO NEW MAGAZINES SHARE YOUR OBSESSION

Congratulations! you have just won a date with John F. Kennedy Jr. Well, that's not exactly how the publisher of the new political magazine George (for George Washington) put it. But the fact that John F. Kennedy Jr. is editor in chief of the upstart publication is not incidental to the incredible 5.7% sign-up rate for the nearly quarter-million potential subscribers contacted-more than twice the industry standard. Even the John-lite mailing (ones with his name inside but not on the envelope) got a 5.1% response.

Sitting in his 41st floor office in New York City's midtown, Kennedy, a former assistant district...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!