THE AUDITORIUM AT THE CHRYSLER technology center in Auburn Hills, Michigan, was dense with emotion three years ago when Lee Iacocca attended the company's annual meeting for the last time as chairman of the board. A few months earlier he had agreed to step aside in favor of Robert Eaton, a former General Motors executive who was Iacocca's own choice to succeed him. Now here he was at 67, having brought the giant carmaker back from the edge of bankruptcy twice in 10 years, summing up a fabled career. Though he had lived every boy's dream of becoming a cowboy, he...
To continue reading:
or
Log-In