A single satellite orbiting high above the equator has suddenly become one of the world's most coveted media properties. The satellite, partly owned by a fledgling Hong Kong company, has a simple function: it transmits a service called STAR TV, for Satellite Television Asia Region, which beams such Western television fare as the BBC and American programming such as Lifestyles of the Rich and Famous and MTV to impoverished slum dwellers in Cairo and the nouveaux riches in Zhangzhou. Though its current audience is a mere 13 million, the reason for its value is the size of its potential market: 3...
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