From Red to Green

Gorbachev gets a new job, and it may be even harder than his last one

WHAT DO YOU DO FOR AN ENCORE AFTER ENDING THE cold war and reversing the arms race? How about saving the planet? That's the latest assignment for Mikhail Gorbachev, having assumed the presidency of the International Green Cross, a new environmental organization that hopes to do for man-made disasters what the Red Cross does for the natural kind.

The former Soviet President made the transition to environmental pitchman in Kyoto, Japan, at a ceremony sponsored by the New York City-based Global Forum and attended by such political and spiritual luminaries as former U.N. Secretary-General Javier Perez de Cuellar and Mother Teresa....

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!