On A Roll

Another European carmaker picks the U.S. to build an auto plant

IN A MOVE DESIGNED TO CUT COSTS AND BOOST PROduction, Mercedes-Benz is expected to announce this week a decision to build an auto plant on American soil. Daimler-Benz, the corporate parent, has been expanding its links with the U.S., recently signing a deal to become the first German company to be listed on the New York Stock Exchange. By selecting the U.S. for its assembly plant, the company is placing a huge vote of confidence in American manufacturing. It is also putting its fine-tuned reputation for quality engineering on the line. The factory will produce a new four-wheel-drive family car. Mercedes,...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!