Pollution Swap

Utility companies trade rights to help reduce acid rain

CAPITALISM HAS CREATED MARKETS FOR SOME BIzarre products: pet rocks, pieces of the Beatles' hotel bed linens, even Edsels. But last week a market to amaze even Adam Smith opened up: the buying and selling of the right to pollute, which proves that anything anyone wants to buy will be sold.

One of the nation's cleanest utility companies, Wisconsin Power & Light, agreed to sell pollution "credits" to two other companies, among them one of the nation's dirtiest utilities, the Tennessee Valley Authority. This innovative, market-based deal, made possible under the 1990 Clean Air Act, will allow T.V.A. and the Duquesne...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!