The ski business is doing anything but schussing these days. Equipment sales have been logy, in part because of last year's snow drought in Europe. A company would need a lot of nerve to launch a pricey new board right now, but France's Salomon is plunging ahead with a ski that the trade magazine Snow Country called the "most talked-about product to hit the ski market since the plastic boot." A leading manufacturer of ski boots and bindings, Salomon spent six years and $40 million developing its first ski ever. The result is the S9000 Equipe, a superfast, lightweight model that...
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