Theater: Seedlings

Broadway launches a scheme to cultivate new musicals

On Broadway it often seems that the sorry state of the musical is, like the weather, something everybody talks about but nobody does anything to change. That may be because everyone shares the blame. Unions impose cumbersome work rules, producers permit profit-busting budgets, and so on. The result is a system that penalizes old hands, shuts out newcomers almost entirely and yields barely one good new American musical a season. Last week a whole lot of somebodies, from Pulitzer prizewinners to giant media companies, decided to do something about it.

Their venture, New Musicals, is scheduled to mount some 16 shows...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!