Mexico A Professor's Pupil Makes Good De la Madrid chooses a tough economist

De la Madrid chooses a tough economist

In a nation where style is often as important as substance, Carlos Salinas de Gortari seems an unlikely choice to be President. He is short and almost bald, and his bushy mustache and outsize ears are a caricaturist's delight. His appetite for hard work and rapid-fire oratory have earned him the irreverent nickname Atomic Ant. Yet last week the Harvard-educated Salinas was named the candidate of the ruling Institutional Revolutionary Party for the July 1988 presidential election. Although Salinas will face opponents, his victory is virtually assured; the monolithic P.R.I. has not lost a national election since its founding in 1929.

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