In New Jersey: Bread That Casts a Spell

It is, of course, possible that Giordano's Bakery, an 8-ft. by 10-ft. shop in a depopulated section of Newark, does not make the best Italian bread in the world. Possibly it is only the best in the New World. Possibly -- and I say this to appease those of you in places like Cincinnati or Phoenix -- possibly it is merely the best in New Jersey. But this isn't a position you would want to argue on Seventh Avenue, where the people hurrying between the shop and their double-parked cars tend to be staunch Giordano's loyalists.

Would they have got out...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!