The Executive Suite Goes

Traveling Hotels try harder to lure the corporate customer

When business executives check into hotels these days, they quickly notice that the red carpet being rolled out is longer and plusher than ever before. Never has competition in the lodging industry been more fierce. As construction of new hotels has outstripped demand for rooms, average occupancy rates have dropped, from 70% in 1981 to a basement-level 65% last year. In | that tough climate, innkeepers are going all out to woo the customers who account for more than 70% of all hotel stays: business travelers. Many of the major hotel chains are giving corporate clients an office away from the...

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