Sport: Less Than Goodwill Games

Low ratings, sparse audiences at the made-for-TV Olympics

In defiance of the American television networks, against the wishes of much of the amateur athletic world and without the blessing of the Reagan Administration, Atlanta Yachtsman and Cable TV Impresario Ted Turner has thrown himself a Moscow Olympics complete with flags, anthems and accusations of cheating. To the strains of dueling boycotts, the U.S. and U.S.S.R. had been avoiding each other on the playground for ten years until last week. Opening the Goodwill Games, Soviet Leader Mikhail Gorbachev referred to "the lurking catastrophe" and "the dangerous race toward the abyss" in his cheerful welcome to some 70 nations, not including...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!