Hitting the Road, Seeing the Sights

A banner season for the U.S. travel industry

Along with 9% mortgages, roadside diners and the Everly Brothers, the all- American vacation is making a comeback. As millions of tourists enter the last items in their summer itineraries, they are setting out to explore what John Steinbeck called "this monster of a land." Travelers will be driving down country roads, hiking in the mountains, jogging on the beach. Their expeditions will spark a business boom for hotel owners and cruise operators, car-rental companies and motor-home manufacturers. In all, some 92 million Americans and 24 million foreigners are expected to vacation in the U.S. this year. As a result, revenues...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!