Airlines: A Bid for a New Frontier

A Bid for a New Frontier

For Frontier Airlines the past year has been a struggle. The Denver-based carrier lost $31 million in 1984 and sold almost half its fleet to raise cash. Last week Texas Air Chairman Frank Lorenzo unveiled his plan to solve the airline's woes. Lorenzo, who was outbid for TWA in August by Corporate Raider Carl Icahn, offered $20 a share in a deal that could mean $250 million to Frontier. Said Lorenzo: "It's extremely hard for a small airline to compete."

Purchase of Frontier would enable Texas Air, which also owns Continental, to boost its share of business in the Rocky Mountain...

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