AUTOS Mr. Thunder's Big Bash

Notes AUTOS Mr. Thunder's Big Bash

It was a great night for Soichiro Honda, 82, founder of the company that bears his name. Before an audience of 800 auto-industry elite in Detroit last week, Honda was the first Japanese carmaker to be inducted into the Automotive Hall of Fame, where his name will join those of Henry Ford and Walter P. Chrysler. "As I stand here, it feels as if I am standing on a cloud," said Kaminari-san, or Mr. Thunder, as he is known to his workers. His company has put 1.4 million American-made Hondas on the road and sold 5.1 million imports since 1970. Said...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!