The American Medical Association calls it a "drug delivery device." The R.J. Reynolds Tobacco Co. touts it as a "cleaner smoke." The product in dispute is Premier, RJR's so-called smokeless cigarette, which the A.M.A. contends should be federally regulated. The feud has been fanned by a recent issue of the Journal of the A.M.A., which portrays Premier as a product that fosters nicotine addiction.
The most sensational charge in J.A.M.A. is contained in a letter from researchers who claim that Premier, a cigarette-size cylinder that heats tobacco rather than burns it, can be used to smoke crack, the cocaine derivative. That...
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