How Uncle Sam sells Amtrak, Army life and Express Mail
It is not his best-known attribute, but Uncle Sam is becoming one of the greatest salesmen since P.T Barnum. Switch on a radio or TV set, flip through a newspaper or magazine, and there he is, in one guise or another. Here is the U.S. Postal Service, sniping at Federal Express, Emery, Purolator and other private-sector small-package carriers, boasting that it can do just as competent a job and make mailers "look good for less." Here is the U.S. Army invading the air waves with...
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