From Baseball Cards to Blue Chips

Investors look for new strategies to cope with disinflation

Quickly dying are the days when cocktail-party chatter revolved around the rapidly appreciating value of a suburban house on a half-acre lot. Already dead is the tennis-court talk about coin collections and Krugerrands. Millions of Americans are now taking a crash course in a new savings strategy: how to make money during a period when the rate of inflation is declining, a phenomenon known as disinflation.

Sorting out the potential winners from the probable losers will not be easy. In the heated struggle for customers, banks,...

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