Entrepreneurs: Selling a Piece of the Rock

Some producers give their audiences thrills and chills, but Donny Osmond, 27, wants also to give his some dividends. Osmond, one of the six singing Osmond brothers and once half of the Donny and Marie pop singing duo that hosted its own TV show, is selling shares in the Donny Osmond Entertainment Corp. (DOEC). The company will have the rights to three years' worth of Donny and Marie reruns and will produce movies, television and theatrical events. Donny pledges to spend 60% of his time on company business. Like Sinatra, Osmond will be known as the Chairman of the...

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