Education: Playing Hardball on Admissions

Colleges adopt aggressive marketing to draw good students

Harry Chomsky would have been a good catch for any college. A top student at Lexington High School in Massachusetts, especially in mathematics and science, he scored a perfect 800 on the math portion of his Scholastic Aptitude Test. As the son of M.I.T. Linguistics Scholar Noam Chomsky, he could boast an impressive intellectual background. Swarthmore, one of the handful of colleges to which he applied, wrote to him periodically, pointing out the advantages of a small school. When Yale accepted him, the math department sent a congratulatory letter touting the university's program. Harvard...

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