Getting Personal: Hewlett-Packard's Personal Computers

Hewlett-Packard's new look

The current business bestseller In Search of Excellence hails Hewlett-Packard as one of the best-managed companies in America. In 45 years the firm has grown from a garage in Palo Alto, Calif., to a giant whose $4.7 billion in sales embraces a wide range of high-technology products, which include minicomputers and electronic test and measuring instruments. Hewlett-Packard now ranks 75th on the FORTUNE list of the largest U.S. industrial companies, and its pocket calculators have made HP household initials among scientists and engineers.

Despite such a string of successes, Hewlett-Packard...

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