Video: Fine Tuning


Videotapes do not come in six-packs—not yet, anyway—but a New York City-based company called MovieMat is going to fix it so they can be vended right out of a machine. MovieMat is about to test-market a unit the size of a standard soft-drink dispenser that will hold as many as 20 taped feature films. The customer puts his charge card in the slot and watches previews of the available films. He makes a choice; the machine runs a credit check, relays rental information to a central computer and sends his rental tape down the chute, all in about...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!