How to Be Great

Lessons in good management

One message of In Search of Excellence is K.I.S.S., for Keep It Simple, Stupid.

The best-managed American companies do just that, in their meetings, paperwork, memos and lines of communication, say Co-Authors Thomas J. Peters and Robert H. Waterman Jr. in their book to be published this month by Harper & Row (360 pages; $19.95). Among those companies: United Technologies and Procter & Gamble, both of which have banned memos longer than a page.

Peters, an alumnus of the New York management consulting firm of McKinsey & Co. who runs...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!