The Press: Psyched Out

Every month, Psychology Today (circ. 1.1 million) tells Americans all they might want to know about sex, psychosurgery, biofeedback, insomnia, ultradian rhythms—indeed the whole galaxy of behavioral phenomena, from alienation to Zen. The magazine's success is due largely to its editor in chief and resident visionary since 1969, T (for nothing) George Harris. He turned a jargon-pocked and profitless publication into a Popular Mechanics of human behavior—eminently readable, visually stimulating and worth more than $2 million a year in net profit for its present owner, Ziff-Davis Publishing Co., which bought the magazine...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!