Modern Living: Motel Blues

Not so long ago the Crest and Western motels in Los Angeles charged only $7 a night and their rooms still went begging. Now they are charging $26.50 —and turning customers away. The difference is that the two motels now show blue movies in their rooms over closed-circuit television.

The Crest's manager, Nick Valenta, has a ready explanation: "About 90% of our guests," he says, "are married couples who always wanted to see this stuff but didn't want to go out to a skin flick in a bar. Now they can watch in the...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!