One remarkable spinoff of the environmental crusade is a tiny New York firm with the imposing name Council on Economic Priorities. Its sole product is researchnot into companies' economic records but into their performance as members of society. Last week the Council issued its most ambitious report to date, a 400-page survey of how the nation's 24 biggest pulp and paper producers have responded to the growing demand for a cleaner environment.
Entitled "Paper Profits," the C.E.P. report is as dry and statistic laden as a stock prospectus. It notes that the paper industry...
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