Britain: The Beatle Business

Teen-agers are not the only ones swooning over the Beatles. Businessmen are also getting giddy—and no wonder. The Beatles' second American tour, which ended last week, grossed $1,000,000. In only six weeks, their movie, A Hard Day's Night, has reaped $5,800,000 in U.S. rentals. Ten million Beatle records have been sold, and the group has just attained its third gold disk (each officially designating 1,000,000 sales for a single release) to surpass Elvis Presley's two. Last week Britain's Electric & Musical Industries, the world's largest recording firm and the world licenser for the Beatle disks, also made a record:...

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