Time Clock, Aug. 15, 1960

TURNTABLE WAR revives as Columbia Records began issuing three-minute pop "singles" (in recent years available only on 45 r.p.m.'s) in 33⅓speed. Capitol, ABC Paramount, Argo and London record firms will soon follow because of declining pop-singles sales. Lone holdout in drive to make 33s standard for industry: RCA Victor, which pioneered 45s.

WORLD'S TALLEST HOTEL, 50 stories high, will be built in midtown Manhattan by Loew's Theaters, Inc. To be named the Americana West, new hotel will open in 1962 with 2,000 luxury rooms, a 30,000-sq.-ft. exhibition hall. It will cost $45 million, join Loew's Americana East, for which ground has been...

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